Mr Lucky Bags fixes Easter cravings with new Bob the Builder eggs
There'll be another kind of egg for kids to demolish this Easter thanks to leading novelty confectioner Mr Lucky Bags who has launched an exclusive chocolate egg featuring the iconic children's character Bob the Builder.
 The new chocolate egg is of the highest quality and is a mix of the finest milk and white Italian chocolate. The foil wrapped hollow eggs contain a choice of six collectable Bob the Builder characters.
The eggs are packed into a colourful, sturdy outer display box, containing 36 eggs and will be ideally placed on counter tops or at till points. Each egg will retail for just £0.55. A tri-pack has also been developed priced at £1.50.
The eggs will only be available from Mr Lucky Bags, who have secured an exclusive distribution agreement for the UK and Ireland.
"There has been a phenomenal reaction to the product so far, it's undoubtedly set to be a sure-fire winner" commented Carl Richardson, Group Marketing Director at Mr Lucky Bags. "Its appeal is two-fold. Not only is it a brand new Easter product in the UK and Ireland but it will have exceptional demand due to the Bob the Builder character for all year round sales."
Mr Lucky Bags is already working with Bob the Builder licensor HIT Entertainment and has formed a new partnership with another licensee, Italian chocolate maker Sweet, producers of the eggs.
Mr Lucky Bag's has an extensive Easter range available for 2008 which includes eggs and novelties featuring other well-known characters.
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For further information please contact:
Mr Lucky Bags
Tel: 01782 268222 |
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